Makale – Page 8 – BUSINESS AND ECONOMICS RESEARCH JOURNAL

Category: Makale

How Does Competing Against Strategic Investors Alter the Signaling Role of Corporate Venturing Decisions

Posted on Monday October 17th, 2022Wednesday October 19th, 2022 by editor

Article Information

Journal:	Business and Economics Research Journal
Title of Article:	How Does Competing Against Strategic Investors Alter the Signaling Role of Corporate Venturing Decisions?
Author(s):	Emre Ekinci
Volume:	13
Number:	4
Year:	2022
Page:	565-577
ISSN:	2619-9491
DOI Number:	10.20409/berj.2022.389

Abstract

This paper develops a signaling model to examine firms’ corporate venturing decisions when the incumbent firm has private information about the quality of a project proposed by the current employee. Differing from the earlier studies, the analysis focuses on competition among firms, which are inherently strategic investors as the spillovers from the proposed project to their core businesses are crucial to their corporate venturing decisions. The signaling aspect of corporate venturing decisions provides the incumbent firm with an incentive to distort the implementation decision in order to conceal information from rival firms. The analysis shows that the presence of distortion depends primarily upon the opportunity cost of the employee not working in the firm’s core business and the informational rents associated with the distortion in project implementation.

Keywords:

Corporate Venturing, Signaling, Employee Entrepreneurship, Project Implementation, Strategic Investors

JEL Classification:

L26, M13, M21, M51

Full Text ( ↓ 1199)

Bibliometric Analysis of Employer Branding Research

Posted on Saturday July 23rd, 2022Saturday July 23rd, 2022 by editor

Article Information

Journal:	Business and Economics Research Journal
Title of Article:	Bibliometric Analysis of Employer Branding Research
Author(s):	Nermin Kisi
Volume:	13
Number:	3
Year:	2022
Page:	545-563
ISSN:	2619-9491
DOI Number:	10.20409/berj.2022.388

Abstract

The aim of this study is to present a systematic review of the scientific literature on employer branding. In order to achieve this aim, the data set consisting of a total of 213 articles on employer branding obtained from the Web of Science database was analyzed by the bibliometric analysis method. A number of indicators such as countries, institutions, authors, journals, citations, and keywords were included in the analysis. VOSviewer software program was used to visualize the bibliometric analysis. The findings show that employer branding research has been in a general upward trend in terms of the number of publications and citations since 2018. India is the leader in the number of publications, and England is the leader in the number of citations. The most productive institution is the Indian Institute of Technology from India, and the most influential is the Ghent University from Belgium. Employer branding is a topic that is mostly studied in the field of management and business. The most frequent keywords in the studies are recruitment, human resource management, employee retention, employer attractiveness, and employee engagement. Future employer branding studies are expected to be more closely associated with various human resource management functions, diversity and inclusion, generational differences, and technology. In conclusion, this study provides a comprehensive overview of employer branding research, constructs the intellectual map of the research field, and proposes a roadmap for future studies.

Keywords:

Employer Branding, Human Resource Management, Bibliometric Analysis, Network Analysis, Data Visualization

JEL Classification:

M10, M12, O15

Full Text ( ↓ 1171)

The Effect of Personality, Conspicuous Consumption, and Internet Addiction on Compulsive Buying

Posted on Saturday July 23rd, 2022Saturday July 23rd, 2022 by editor

Article Information

Journal:	Business and Economics Research Journal
Title of Article:	The Effect of Personality, Conspicuous Consumption, and Internet Addiction on Compulsive Buying
Author(s):	Onur Terzi, Funda Bayrakdaroglu
Volume:	13
Number:	3
Year:	2022
Page:	523-544
ISSN:	2619-9491
DOI Number:	10.20409/berj.2022.387

Abstract

The constant change in consumption habits and the irrationality of purchasing decisions cause the emergence of different consumption styles. Compulsive buying behavior, which occurs as a result of a chronically repetitive and irrepressible urge to purchase, is one of these different consumption styles. The main purpose of this study is to examine the effects of personality, conspicuous consumption, and internet addiction on compulsive buying behavior. Data were collected from 839 participants living in Istanbul by survey method. As a result of the structural equation model analysis, it was seen that personality, conspicuous consumption, and internet addiction had significant effects on individuals’ compulsive buying tendency. There was a positive relationship between extraversion and neuroticism personality types and compulsive buying tendency, and a negative relationship with openness to experiences personality type. It was determined that there was a significant and positive relationship between the variables of loss of control and negativity in social relations and compulsive buying tendency. In addition, it was revealed that the compulsive buying tendencies of the participants differed in terms of demographic variables such as age, gender, income level, education level, and the number of credit cards used.

Keywords:

Compulsive Buying, Shopping Addiction, Personality, Conspicuous Consumption, Internet Addiction

JEL Classification:

D91, D11

Full Text ( ↓ 1257)

Investigating the Effect of Consumers’ Environmental Values on Green Buying Behavior

Posted on Saturday July 23rd, 2022Saturday July 23rd, 2022 by editor

Article Information

Journal:	Business and Economics Research Journal
Title of Article:	Investigating the Effect of Consumers’ Environmental Values on Green Buying Behavior
Author(s):	Volkan Temizkan
Volume:	13
Number:	3
Year:	2022
Page:	505-521
ISSN:	2619-9491
DOI Number:	10.20409/berj.2022.386

Abstract

In academic studies, various models of green consumer behavior have attempted to explain green consumption behaviors based on traditional theories. In examining the literature, it has not been determined whether consumers’ environmental values, attitudes, or intentions directly influence overall buying behavior. In this study, the influence of consumers’ environmental values, attitudes, and intentions on green buying behavior is directly analyzed using the knowledge, attitude, and practice model (KAP). An online survey was conducted among 450 university students who may be representatives of Generation Z in Turkey. To test the hypotheses, structural equation modeling (SEM) is used. The results of the analysis showed that environmental values have a positive and significant effect on the attitude and intention to consume green. In addition, intention to consume green was found to have a positive and significant effect on green buying behavior. However, environmental values and green consumption attitude were found to have no significant effect on green buying behavior.

Keywords:

Green Buying Behavior, Green Consumption Intention, Green Consumption Attitudes, Environmental Values

JEL Classification:

M30, M31

Full Text ( ↓ 1235)

Impact of Customers’ Attitude Towards and Behavioural Intention to Shop at Brick-and-Mortar Stores: Moderating Role of Gender

Posted on Saturday July 23rd, 2022Saturday July 23rd, 2022 by editor

Article Information

Journal:	Business and Economics Research Journal
Title of Article:	Impact of Customers’ Attitude Towards and Behavioural Intention to Shop at Brick-and-Mortar Stores: Moderating Role of Gender
Author(s):	Mehak Rehman
Volume:	13
Number:	3
Year:	2022
Page:	483-503
ISSN:	2619-9491
DOI Number:	10.20409/berj.2022.385

Abstract

This study aims to explore and examine the impact of various influencers on customers’ attitudes towards and intentions to shop at brick-and-mortar (B&M) stores. A quantitative survey approach was adopted to collect the data. Data were collected from 342 consumers using both an online and a face-to-face approach. The data were analysed using the structural equation modelling statistical technique. The findings suggest that customers’ perception of the quality of the products, social influence, enjoyment, atmosphere of B&M stores, and tangibility positively impact customers’ attitudes towards and intention to shop at B&M stores. This research contributes to the theory of consumption values, the theory of reasoned action, and the consumer behaviour literature. Based on the study findings, B&M stores are recommended to provide emotional values to customers by providing a friendly and pleasant atmosphere to their customers to enhance their intention to shop at B&M stores.

Keywords:

Brick-and-Mortar Stores, Customer Behaviour, Customer Attitude, Intention

JEL Classification:

M30, M31, M39

Full Text ( ↓ 1837)

An Integrative Model on User Satisfaction and Continuance Intention for Using M-Banking

Posted on Saturday July 23rd, 2022Saturday July 23rd, 2022 by editor

Article Information

Journal:	Business and Economics Research Journal
Title of Article:	An Integrative Model on User Satisfaction and Continuance Intention for Using M-Banking
Author(s):	Merve Ozecan, Esra Arikan
Volume:	13
Number:	3
Year:	2022
Page:	465-482
ISSN:	2619-9491
DOI Number:	10.20409/berj.2022.384

Abstract

This study aims to extend the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) by integrating the three quality dimensions adopted from DeLone and McLean’s Information Systems (IS) Success Model and trust as additional constructs. In this respect, it also investigates the possible relationships among these constructs as new internal mechanisms that affect user satisfaction and continuance intention for using mobile banking. A total of 422 usable responses are collected from mobile banking users using an online survey. The empirical findings generally support the effect that the UTAUT2 constructs of effort expectancy, performance expectancy, hedonic motivation and facilitating conditions and the three quality dimensions of the IS Success Model have, along with trust, on user satisfaction and continuance intention, revealing the importance of extending UTAUT2 with these new constructs and new mechanisms proposed. In addition, the current study provides an enhanced insight by focusing on the post-adoption stage. The findings are important in terms of helping banks serve their customers better and achieve a competitive edge.

Keywords:

Mobile Banking, Continuance Intention, User Satisfaction, UTAUT2, IS Success Model

JEL Classification:

M30, M31, M39

Full Text ( ↓ 1443)

Moderator Role of Financial Leverage in the Relationship of Asymmetric Information and Firm Value: An Application on BIST

Posted on Saturday July 23rd, 2022Saturday July 23rd, 2022 by editor

Article Information

Journal:	Business and Economics Research Journal
Title of Article:	Moderator Role of Financial Leverage in the Relationship of Asymmetric Information and Firm Value: An Application on BIST
Author(s):	Tugba Nur, Turhan Korkmaz
Volume:	13
Number:	3
Year:	2022
Page:	449-463
ISSN:	2619-9491
DOI Number:	10.20409/berj.2022.383

Abstract

This study aims to investigate the relationship between asymmetric information and firm value in companies traded in Borsa Istanbul (BIST) Food and Retail sector and whether financial leverage has a moderator role in the relationship between asymmetric information and firm value by panel data analysis method. The asymmetric information variable was measured with the analyst forecast distribution, analyst forecast error, and the dummy variable, which is formed according to the analysts’ estimates of returns per share, whether the distribution is greater or less than the median forecast of the sector. In order to investigate whether the financial leverage variable has a moderator role in the effect of asymmetric information on firm value, moderator variables such as asymmetric information x financial leverage were created. As a result of the analyzes carried out for the period of 10.06.2019-28.03.2022 using weekly data, it has been determined that asymmetric information negatively affects firm value and financial leverage has a limited moderator role on this effect. Although the findings obtained in the study are important for the decisions to be made by current and potential shareholders and managers, it can be said that the limited moderator role of financial leverage on asymmetric information should be taken into account.

Keywords:

Asymmetric Information, Firm Value, Financial Leverage, Panel Data Analysis, BIST

JEL Classification:

C33, G32

Full Text ( ↓ 1189)

The Determinants of Foreign Portfolio Investments Based on Firm Levels: The Example of Borsa Istanbul

Posted on Saturday July 23rd, 2022Saturday July 23rd, 2022 by editor

Article Information

Journal:	Business and Economics Research Journal
Title of Article:	The Determinants of Foreign Portfolio Investments Based on Firm Levels: The Example of Borsa Istanbul
Author(s):	Zekai Senol, Tuba Gulcemal
Volume:	13
Number:	3
Year:	2022
Page:	435-448
ISSN:	2619-9491
DOI Number:	10.20409/berj.2022.382

Abstract

Foreign portfolio investments are critical for developing countries such as Turkey in terms of financing the current account deficit, deepening financial markets, increasing firm values, and making investment decisions. For many years, the percentage of foreign investors in Borsa Istanbul (BIST) has been greater than 60%. As a result, it is interesting to see which firms foreign investors invest in and how they make decisions in firms based on internal factors. The determinants of foreign portfolio investments are investigated at the firm level in this study. For the period 2009-2019, data from 41 firms in the BIST manufacturing sub-industries of Metal Goods, Machinery, Electrical Devices, and Transportation Vehicles, as well as Chemical, Pharmaceutical, Petroleum, Tire and Plastic Products, were used. According to the results of the study, it has been determined that Tobin’s Q firm value affects the foreign investor ratio positively, while the stock return and volume per share variables affect the foreign investor ratio negatively.

Keywords:

Foreign Portfolio Investment, Domestic Investors, Borsa Istanbul

JEL Classification:

G11, G10, C33

Full Text ( ↓ 1143)

The Moderator Effect of Institutional Ownership on the Relationship between Cash Holdings of Life-Cycle Stages: Evidence from Borsa Istanbul

Posted on Saturday July 23rd, 2022Saturday July 23rd, 2022 by editor

Article Information

Journal:	Business and Economics Research Journal
Title of Article:	The Moderator Effect of Institutional Ownership on the Relationship between Cash Holdings of Life-Cycle Stages: Evidence from Borsa Istanbul
Author(s):	Hounaida Mersni, Gokberk Can
Volume:	13
Number:	3
Year:	2022
Page:	417-434
ISSN:	2619-9491
DOI Number:	10.20409/berj.2022.381

Abstract

This paper investigates how moving forward in a life-cycle stage affects a company’s cash holdings. Additionally, this research examines how institutional ownership affects a company’s cash holdings. We further test whether this ownership moderates the relationship between cash holdings and life-cycle stages or not. The empirical analysis is based on a sample of 1,305 observations in an unbalanced panel data set from 227 Turkish non-financial companies between 2015 and 2020. According to our analysis, moving forward through life-cycle stages has an increasing effect on cash holdings, and increased institutional ownership positively affects cash-holding behavior. Our robustness test also showed that increased foreign ownership increases the cash holdings as the companies move forward in their life cycle stages. On the other hand, local institutional ownership decreases cash holdings behavior. This paper implies that companies reaching their decline stage will hold more cash. The investors of these companies may expect fewer investments, thus growth opportunities from these firms because instead of utilizing these funds, the management will prefer to keep these funds unused.

Keywords:

Cash Holdings, Firm Life-Cycle, Panel Data Analysis, Life-Cycle Stages, Corporate Finance

JEL Classification:

G30, G39, C33

Full Text ( ↓ 1078)

The Impact of Economic Variables on the Travel and Leisure Industry of Japan, the USA, Germany, and the UK

Posted on Saturday July 23rd, 2022Saturday July 23rd, 2022 by editor

Article Information

Journal:	Business and Economics Research Journal
Title of Article:	The Impact of Economic Variables on the Travel and Leisure Industry of Japan, the USA, Germany, and the UK
Author(s):	Alp Polat, Tuba Sevil
Volume:	13
Number:	3
Year:	2022
Page:	403-415
ISSN:	2619-9491
DOI Number:	10.20409/berj.2022.380

Abstract

After the spread of Covid-19 new concepts like social distance and mobility restrictions have become effective. Leisure activity preferences are changed toward in-home activities. These changes can affect the travel and leisure industry and economic changes owing to the Covid-19 pandemic. The study aims to investigate the travel and leisure industry of Japan, the USA, Germany, and the UK regarding economic linkages and Covid-19 impact. The research data covers the 2011-2020 period. The method of panel data analysis is implemented. The share price index of the industry is analyzed as a dependent variable which can be a benchmark for the industry with selected macro-economic factors. Independent variables are gross domestic product growth, consumer price index growth, consumer confidence index growth, share returns, and interest rates. Results support that the industry is highly dependent on economic factors. The interest rate and consumer confidence index growth have positive effects in the long run. In the short run, the effects of interest rates and gross domestic product growth are positive, while consumer price index growth contributes adverse effects. Results prove that the industry is affected by the Covid-19 pandemic, which is harmful in the long run.

Keywords:

Stock Market, Travel and Leisure, Economic Determinants, Covid-19

JEL Classification:

M10, G10

Full Text ( ↓ 1238)